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Bernardoni Media & Marketing

The 2025 Podcast Launch Checklist: 9 Steps 97% of New Shows Skip (And Why They Fail)

In 2025, launching a podcast isn’t as simple as hitting Record. Video is now the growth engine — not audio. YouTube has officially surpassed Spotify + Apple combined for podcast discovery (Chartable + Edison Research Q4 2024), and almost every show in the current Apple Top 100 is filmed. Launch…
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    The argument in favor of using filler text goes something like this: If you use real content in the Consulting Process, anytime you reach a review point you’ll end up reviewing and negotiating the content itself and not the design.

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